City Lifestyle Magazine
The City Lifestyle feature, “The Drink Powering Messi,” was originally published in Mission Hills City Lifestyle and written by Dulcinea Herrera and Victoria Moore. The article spotlights Café Corazón’s connection to Argentina through yerba mate, exploring the centuries-old tradition of sharing mate and its deep ties to community, conversation, and soccer culture. It also connects the tradition to Lionel Messi and Argentina’s national team, which famously brought more than 1,100 pounds of yerba mate to the 2022 World Cup in Qatar. The feature positions Café Corazón as more than a place serving a popular South American drink. It highlights how the company sources yerba mate directly from partner farms in Argentina and uses the cafés to introduce Kansas City to the culture, history, and communal ritual behind it particularly as international soccer brings greater attention to Kansas City. The publication itself gives the feature significant reach. City Lifestyle is the #1 largest independent publisher in the United States.
